LA TEORÍA DE LAS CEREZAS
SPANISH PAVILION FOR FRANKFURT BOOK FAIR 2022.
Spain, guest of honor at the Frankfurt Book Fair 2022, stands out with a pavilion brimming with design, creativity, technology and sustainability.
Enorme Studio as architects, Vitamin as spatial designers, Ignacio Vleming as storytelling and Twopoints as graphic designers, are the creative studios behind the pavilion “La Teoría de las Cerezas", turned into a space of exploration where words are transformed into colors, sounds and movement. A creative and multi-sensory proposal that also gives special relevance to the voice of women and the questions needed to make a more sustainable publishing industry. Elvira Marco has been the main curator of the pavilion.
